MONROVIA, LIBERIA-The Executive Chairman of the Liberia Special Economic Zones Authority, Prince Wreh, has joined Vice President Jeremiah Koung and a high-level Liberian delegation at the 9th China International Import Expo in Shanghai, China, as Liberia steps up efforts to attract foreign investment, expand industrial development, and create more job opportunities.
The global trade and investment exhibition, held from November fifth to tenth, 2026, brought together more than four thousand one hundred exhibitors from across the world under the theme, “New Era, Shared Future.”
The Expo provides an international platform for governments, investors, and businesses to explore trade opportunities, establish partnerships, and strengthen economic cooperation.
For Liberia, participation in the Expo is part of ongoing efforts to position the country as an attractive destination for domestic and foreign investment.
The Liberia Special Economic Zones Authority says its participation aligns with its mandate to promote special economic zones, attract investors, facilitate industrial growth, and generate sustainable employment opportunities.
On the sidelines of the Expo, Vice President Koung and Chairman Wreh toured manufacturing facilities operated by Sundra Group, also known through its Softcare brand, where they held discussions with company executives on opportunities to strengthen the company’s investment presence in Liberia.
Sundra Group already has a presence in Liberia’s manufacturing sector through its Softcare operations and is expected to manufacture essential hygiene products, including diapers, baby wipes, and sanitary pads.
The proposed manufacturing expansion is expected to contribute to local production, create employment opportunities, transfer technical skills, and reduce Liberia’s dependence on imported goods.
The engagement underscores the government’s broader efforts to attract manufacturing companies, strengthen the domestic industrial base, and create an enabling environment for private-sector investment.
The Liberia Special Economic Zones Authority says it remains committed to using international investment platforms to showcase Liberia’s economic potential and attract strategic partnerships capable of driving industrialization, economic growth, and sustainable development.